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PROGRAM
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Schedule-at-a-Glance
Program
Speakers
CME
Pre-Con Workshops
Health Communication: Designing Effective Messages
Michael Mackert, Ph.D, The University of Texas at Austin
Date:
Sunday, April 14
Time:
1:45 PM - 2:15 PM
Room:
Room 5
Location:
Exhibit Hall - back of 2300 aisle
Session Type:
Express Talk
Session Theme:
The session will focus on the effective design of health messages, grounded in the perspective of consumer insights and advertising.
Target Audience:
Academic/Research/Education Institution, C-Suite/Executive Management, Clinician/Practitioner, Healthcare Administration, Marketing/Sales
Speakers
Michael Mackert, Ph.D
The University of Texas at Austin
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