Health Communication: Designing Effective Messages

Date:Sunday, April 14
Time:1:45 PM - 2:15 PM
Room:Room 5
Location:Exhibit Hall - back of 2300 aisle
Session Type:Express Talk
Session Theme:The session will focus on the effective design of health messages, grounded in the perspective of consumer insights and advertising.
Target Audience:Academic/Research/Education Institution, C-Suite/Executive Management, Clinician/Practitioner, Healthcare Administration, Marketing/Sales

Speakers

Michael Mackert, Ph.D

The University of Texas at Austin

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PROGRAM